Enjoy our latest round-up of global innovations to help feed your need for new, clever and a bit cheeky. Burger King Grills McDonald’s over Lost ‘Big Mac’ Trademark in EU After McDonald’s lost its Big Mac trademark in the EU, Burger King has added the name to its own menu – with a twist… more Mexican […]
The Australian Financial Review has just published its list of 100 Fastest Growing Companies in Australia for 2018, and we’re delighted to have made the list. Landing at 98th, with a YOY growth average over the past three years of 40%, can be attributed to the talent and effectiveness of our team that is focused […]
Incorporating green marketing practices can seem like an overwhelmingly complex challenge for a business with good intentions but little experience. It’s an important conversation but one that can easily end up in the too-hard basket with no action taken. As consumers become more stringent in their demands for ecologically considered products and services, however, leaving […]
In his 2004 book, The Seven Basic Plots: Why We Tell Stories author Christopher Booker tells us that every storyline in the world follows one of seven plots. It’s a big idea that feeds our human desire for understanding and neat endings, but is it true? Is it useful? And what’s it got to do […]
Following our top 10 placing in the Great Place to Work – Australia awards in 2017, we’re delighted to have just been ranked 17th in the recent Great Place to Work – Asia 2018 awards. Great Place to Work, headquartered in San Francisco, is the global authority on high-trust, high-performance workplace cultures. In addition to […]
Our resident Industrial Designer and passionate innovator Dimitri Stronghilis takes a closer look at cross-pollination. Do you ever wonder why some people are able to come up with brilliant new ideas on a regular basis? It’s probably not because they’re smarter than everyone else, although that might be true. And it’s not that they’re visionary […]
Have you noticed something different about Zinc lately? No, it’s not the new shoes. We’ve recently undergone a brand refresh project. It’s been four years since Zinc has undergone a full rebrand, and while we only consider this latest change a ‘refresh’, we feel it gives our agency a fresh, professional, modern aesthetic to take […]
Zinc has doubled their turnover in the last four years clocking average revenue growth of 28.2 percent to take 92nd position in The Australian Financial Review’s Fast 100 list for 2017. This result caps off a huge year for Zinc which also saw them take out 10th place in the Great Places to Work […]
We think anyone who comes into contact with Zinc should be better off for the experience. Why? Because it’s just a better way to do business. We work with our clients to deliver the best outcomes and we work with our community partner- Cambodian Kids Foundation to build a sustainable future for the children of […]
Time for your monthly dose of awesome! The monthly Innovation & Inspiration Shout is a collection of what inspires us from around the web. Enjoy! Nike NBA smart jerseys to allow fans to connect to highlights, unlock exclusive offers A jersey isn’t just a jersey anymore. In taking over the NBA apparel deal, Nike announced […]